When Patrick M. Jones rewrote the “GW Fight Song” in the 1990s, he celebrated the Buff and Blue, but he might have had Keith Greene, BBA ’79, in mind. For 40 years, Greene has given his time to the George Washington University; it only makes sense that he’s also leaving a financial legacy to his alma mater.

“I attribute a lot of the success in my career to my education and experience as a student at GW,” Greene explains. “It’s been a priority for me to give back to the university the best I could — both through time commitment and philanthropic commitment — over the years.”

The New Jersey native came to GW for the opportunity to study in the nation’s capital.

“I had originally planned on being a ‘poli sci’ major and then become a lawyer and thought GW was the perfect place to make that happen,” Greene says. “However, after one year, I knew I wanted to switch over to the business school — and the rest is history!”

Oh, by George, we’re happy we can say, “We’re GW, here to show the way!”

Greene loved Washington so much that he never left. After graduation, he became a season ticket holder for men’s and women’s basketball games, and read the Hatchet whenever he passed through campus. Wanting to do more for his alma mater, Greene began volunteering. He hosted dinners with undergraduates, helped students prepare their résumés and hone their interviewing skills, and even guest-lectured on trends in human resources and ethical issues in the workplace. For the past 16 years, he has lived six blocks from campus in the West End community.

But Greene wanted to enhance his commitment, so he became a member of the board and executive committee of the GW Alumni Association and, philanthropically, joined the Colonials Club and Luther Rice Society. His love of GW basketball, his undergraduate experience, and professional development support prompted him to leave planned gifts to the Department of Athletics and Recreation, the GW School of Business, and the GW Career Center — three of his personal passions.

“As I advance through my career and think toward my retirement and how I want my estate to be disseminated,” says the market director for Gartner, “GW is at the top of the list, knowing that I have an ability to make an impact on other individuals in the same way the university had made an impact on me.”

Through four decades of engagement, Greene has undoubtedly had an impact on GW and its students. But when he’s not looking back, he’s looking ahead.

“What do I want my legacy to be?” asks Greene. “Part of my legacy is to give back to the university that helped me get where I am today — as a person and a professional.”

You bet he’s loyal to GW!

Create Your GW Legacy

Like Keith Greene, you can make a meaningful future gift to GW to recognize the university’s impact on your life. Contact Dean Regenovich, JD, LLM at (202) 748-4532 or dean.regenovich@gwu.edu to discuss your giving options.